Big news! Jiuzhitang and Youbo once again make it onto the Brand Value List!


2020-05-13

On May 10, coinciding with China's fourth China Brand Day, the China Brand Building Promotion Association, jointly with the China Assets Evaluation Association and other organizations, held the online event "2020 China Brand Value Evaluation Information Release" at Xinhua Net's studio.

  This is the seventh consecutive year that this public-benefit brand value release event has been held, aligning with General Secretary Xi Jinping’s important discourse on "three transformations" and aiming to establish a China-specific brand value evaluation system. It has also become a crucial initiative in the ongoing fight against the pandemic, helping to boost confidence, drive brand-driven consumption, and foster more globally renowned Chinese brands.

   Jiuzhitang and Youbo Brand Values Officially Reveal New Valuations

  At the "2020 China Brand Value Evaluation Information Online Launch Event," Jiuzhitang once again ranked among the top contenders on the "Time-Honored Chinese Brands" list, boasting a brand value of 10.316 billion yuan and a brand strength score of 917. Meanwhile, Jiuzhitang's subsidiary, Youbo Pharmaceutical, once again made it onto the "Pharmaceutical & Healthcare List," achieving a brand value of 4.732 billion yuan and a brand strength of 879.

  Behind the strength of the brand lies Jiu Zhi Tang's strategic and cultural confidence, as well as the unwavering support and recognition from all sectors of society. Continuously innovating while staying true to its time-honored essence is the key driver for the high-quality development of this iconic brand. Closely attuned to the evolving health needs of people in the new era, Jiu Zhi Tang embraces its mission: "A Century of Jiu Zhi Tang, Serving Greater Health." Leveraging its deep-rooted expertise in traditional Chinese medicine, the company is boldly forging ahead with innovative strategies—positioning the greater health sector as both its starting point and ultimate goal for future growth. By seamlessly blending traditional medicine with cutting-edge precision healthcare, Jiu Zhi Tang is committed to delivering premium, precise, and effective products and services across three critical areas: prevention, treatment, and rehabilitation. Through these efforts, the company tirelessly strives to empower individuals at every stage of their lives, helping them achieve healthier, more vibrant, and fulfilling lifestyles.

  A strong brand makes China strong, and a strong China, in turn, strengthens its brands. Taking this recognition as an opportunity, Jiuzhitang will further bolster its confidence, driving the company’s transformation and upgrade. By embracing innovation as the core engine and leveraging culture to guide its direction, we will continuously enhance our product research and development, actively promote traditional Chinese medicine culture, and help bring TCM to the global stage.

   Centennial Jiuzhitang: Serving Greater Health

  Jiuzhitang traces its origins back to 1650, making it a company with a rich history spanning 370 years. Jiuzhitang Co., Ltd. was listed on the Shenzhen Stock Exchange in 2000. As a national key pharmaceutical enterprise, a national key high-tech enterprise, a national pilot enterprise for innovation, and a time-honored Chinese brand, Jiuzhitang proudly holds two renowned Chinese trademarks: "Jiuzhitang" and "Youbo." Moreover, Jiuzhitang's traditional Chinese medicine culture has been officially recognized and included in the National List of Intangible Cultural Heritage for Protection.

  Jiuzhitang is driven by the mission "Centuries of Jiuzhitang, Serving Greater Health," and has grown into a modern, large-scale pharmaceutical enterprise with over 30 subsidiaries, more than 300 chain stores, and a workforce of over 5,000 employees. The company integrates production, sales, research & development, and health management under one umbrella. It boasts a diverse portfolio of over 400 product specifications across its OTC, prescription, and food-as-medicine product lines, catering to key therapeutic areas such as cardiovascular and cerebrovascular health, kidney tonification, blood enrichment, women’s and children’s health, and ENT care.

  As a century-old enterprise, Jiuzhitang is firmly rooted in the evolving health needs of the nation while leveraging its inherent strengths in the traditional Chinese medicine industry. Upholding a development philosophy that seamlessly blends tradition with innovation, the company draws on cutting-edge international technologies and relies on independent innovation paired with strategic capital investment to boldly expand into the biopharmaceutical and regenerative medicine sectors. At the same time, Jiuzhitang is accelerating its exploration of an Internet-plus model for TCM-based health diagnosis and treatment, paving the way for China’s time-honored pharmaceutical companies to embrace innovation and comprehensively safeguard public well-being.